TERRACENTRO

Qnatur. digital platform for sustainable tourism

The digital platform Qnatur, an innovative project that promotes responsible consumption and tourism in protected areas

Qnatur is a platform of contents in internet that advocates for protected natural areas, responsible consumption and healthy living as new business niches. It incorporates Technologies of Information and Communication, digital marketing and social networks as tools of promotion and communication.

Qnatur is the first platform of its kind in Spain and possibly in Europe.

The Seeker of natural protected areas, activities, products and services in early 2017 covered 52 sites and over 500 companies and has more than 100.000 annual visits.

The Magazine with contents on protected areas, travel experiences, activities and field materials has more than 200 post.

The social platform (FB, Twitter, Youtube, G+, Pinterest) and E-mail marketing allows Qnatur reach more than 10.000 user per month.

It was presented as a case study in the EU Business and Biodiversity Platform.

Finalist in the European Award 2015 Natura 2000.

 

Qnatur is based on:

Commitment to community, quality disseminates information on biodiversity and committed companies to promote responsible and intelligent consumption.

Commitment to biodiversity, promotes pro-biodiversity, goods and services.

Commitment to microenterprises, adds value to their initiatives, making them visible to society.

Commitment to cultural heritage, relates cultural heritage and biodiversity as key pieces of High Natural Value agro-systems.